Need professional podcast transcription services?

Send us a message via the contact page and we’ll get back to you soon!

If you want to transcribe your own podcasts and you’re looking for a transcript template, you can find one for Microsoft Word here. You may also be interested in our post on tips for transcribing faster.

Podcast SEO and transcription

Is podcast transcription good for SEO?

Yes!

By transcribing your podcasts to text you’ll be giving context to search engines, which can’t yet understand audio and video as well as they understand text. Transcripts of your podcast help you rank for long-tail keywords, generate traffic from search engines, and attract new listeners.

Another SEO benefit of podcast transcription is the opportunity for internal linking. Transcripts contain a lot of keyword phrases that you can use as anchor text for related pages of your website.

Besides giving you a boost in rankings, strategic internal linking also encourages visitors to stay on your website longer.

If you publish your podcast episodes as YouTube videos, podcast transcription services can be especially helpful in getting your podcast discovered by the right people.

Tip: You can give your podcast transcripts an additional SEO boost by breaking up the transcript with keyword-rich subheadings and adding images with optimized alt tags.

podcast transcription services
Image Credit: nrkbeta

More benefits of podcast audio transcription

Save time and money on content creation. By outsourcing podcast transcription services, you can produce a lot of high-quality, keyword-rich blog content very quickly.

Podcast and webcast transcripts can also be repurposed in several different formats:

  • Lead magnets
  • Ebooks
  • PDF downloads
  • Content upgrades
  • Blog RSS feeds
  • Social media posts (for instance, quotes from podcast guests)

Increase listenership for your podcast. Keep in mind that not all of your potential listeners are aware of podcast discovery methods like iTunes, Stitcher, Player.fm, and the NPR Podcast Directory. They may, however, discover your podcast transcript through Google and become a regular subscriber.

You can also publish excerpts of your podcast transcripts on social media or in your email newsletter as a teaser to encourage people to listen to the full episode.

Make your podcast more accessible. Many people like to skim the transcript before deciding if they want to listen to the whole episode. Others are visual learners or hearing impaired, and appreciate the option to read from a transcript. Transcripts are also easily searchable by keyword, which is helpful to listeners who want to recall a specific quote or tip from the episode.

Create comprehensive show notes. A transcript can be used to create detailed show notes, which looks professional and is helpful for your readers and search engines.

Encourage social shares of your podcast. Some people hesitate to share audio and video posts that have no accompanying text content because listening to or watching media requires a greater time commitment than skimming through text.

Looking for a professional North American podcast transcription service? We’ve got you covered! Our transcriptionists are based in Canada and the United States.

We transcribe all podcasts in intelligent verbatim style for a more professional-looking and easy-to-read transcript. We also follow AP style rules, so excerpts of your transcript will be ready to publish on top publications.

For clear, one-speaker podcasts, we offer our cheapest rates.